GRAHAM, IRVIN; Encyclopedia of Advertising: An Encyclopedia containing more than 1100 entries relating to Advertising, Marketing, Publishing,
NEW YORK, FAIRCHILD PUBLICATIONS, 1952 , HARD BACK
Overall Condition is: FAIR
MORE THAN ELEVEN HUNDRED ENTRIES RELATING TO ADVERTISING, MARKETING, PRINTING, PRODUCTION, PUBLIC RELATIONS, PUBLICITY, MEDIA AND ALLIED SUBJECTS, COMBINED WITH VALUABLE REFERENCE MATERIAL IN ONE CONVENIENTLY ALPHABETIZED WORKING MANUAL FOR EVERYDAY USE BY ADVERTISERS, AGENCIES, LIBRARIES, BUSINESSMEN, SLEAS MANAGERS AND STUDENTS; SMALL TEARS AND CHIPPING ALONG EDGES OF DJ;BOOKPLATE ON FEP
REF#:079655